Case study

Pinot's Palette
Black Light Night

A paint-and-sip promo that makes the room feel like the reservation.

Production specs

Client
Pinot's Palette
Runtime
Project cut
Location
Houston-led production
Year
2019
Format
30-second black-light event promo
Scope
30-second Pinot's Palette Black Light Night promo with neon logo animation, face-paint and glow-stick prep, studio painting rows, black-light canvas reveals, upbeat party copy, and brand end card
Primary audience
Private-party guests, studio owners, franchise marketers
Placement
Event recap, website, social, internal comms

Reason for the project

Why it needed to exist.

Make a themed studio night feel easy to understand, fun to join, and franchise-ready for guests who might not picture themselves at a painting class.

Goal / aim

What the film needed to make clear.

Pinot's Palette's Black Light Night spot turns a studio class into a vivid event invitation: neon brand openers, glowing face-paint moments, apron-and-easel rows, laughter at the canvas, black-light brush texture, and kinetic copy that tells guests to turn a regular night into something that boasts an upbeat atmosphere.

Production approach

How the story was built.

Content Co-op cut tight customer reactions, UV-lit painting details, glow-stick prep, neon transition graphics, and reservation-minded messaging into a 30-second social/web spot that sells the experience before it explains the logistics.

Result

Where the work landed.

The finished 1280x720, 23.976fps event promo gives Pinot's Palette a reusable campaign asset for themed nights, local studio pages, paid social, and in-venue promotion.

Delivered assets

  • 30-second event promo
  • Themed-night campaign asset
  • Social and web booking spot

Project signals

  • Black Light Night event promo
  • Neon Pinot's Palette logo animation
  • Glow-stick and face-paint prep
  • Black-light canvas reveals
  • Turn a regular night copy
  • 30-second 720p social/web spot