Case study
City of Houston
Tech Rodeo
A fast-moving civic tech recap that makes Houston's startup scene feel present, social, and investable.
Production specs
- Client
- City of Houston
- Runtime
- 01:54
- Location
- 100 Bringhurst, Houston
- Year
- 2023
- Format
- Event recap
- Scope
- Houston startup ecosystem recap
- Primary audience
- Employees, partners, attendees, internal communications
- Placement
- Event recap, website, social, internal comms
Reason for the project
Why it needed to exist.
Make a multi-day tech community feel bigger than a schedule of panels: founders, investors, civic partners, energy-tech voices, and creative operators needed to read as one connected Houston scene.
Goal / aim
What the film needed to make clear.
Houston Tech Rodeo's recap turns interviews, sponsor activations, founder conversations, event-floor movement, and skyline context into a public proof piece for the city's innovation ecosystem.
Production approach
How the story was built.
The cut moves between branded Tech Rodeo graphics, interview bites, networking rooms, booth interactions, candid conversations, venue texture, and Houston skyline plates to give the event both people and place.
Result
Where the work landed.
A concise recap that gives partners and attendees something shareable while giving the city a polished artifact of startup momentum, not just event documentation.
Delivered assets
- Event recap film
- Interview coverage
- Event-floor b-roll
- Social cuts
Project signals
- Houston innovation ecosystem
- Founder and investor audience
- Multi-venue event coverage
- Shareable civic recap